Position: Influencer Marketing Executive
Company: Vyapar TaxOne
Location: Surat, Gujarat (on-site)
About us
Vyapar is one of India’s fastest-growing SaaS companies, empowering millions of SMEs with simple, powerful business management solutions.
TaxOne, a Vyapar product, is built specifically for Chartered Accountants (CAs) to streamline GST, compliance, and client management through technology. Together, Vyapar TaxOne are strengthening the CA ecosystem by combining technology, community, and partnerships to create meaningful value for professionals across India.
Job Role
We are looking for an Influencer Marketing Executive to help us grow our brand using influencers as a performance-driven marketing channel. This role involves finding the right influencers, coordinating with them, ensuring content quality, and tracking campaign results.
Key Responsibilities
· Research and shortlist relevant influencers across platforms like Instagram, YouTube, etc.
· Evaluate influencers based on views, engagement, audience quality, and relevance.
· Reach out to influencers, manage communication, follow-ups, and coordination.
· Review influencer scripts/content before posting to ensure correct messaging and CTA.
· Track campaign performance, including views, clicks, leads, and cost per lead (CPL).
· Maintain weekly and monthly reports using Google Sheets / Excel.
· Support building and following structured processes and SOPs for influencer marketing.
Required Skills
· Good working knowledge of Google Sheets / Excel
· Clear written communication in Hindi and English
· Comfortable working with data, numbers, and performance tracking
· Organized, detail-oriented, and accountable
Experience Required
· 1 year to 3 years of experience in Influencer Marketing / Performance Marketing
· Hands-on experience managing multiple influencers is a plus
